> I'm using LinkedIn to keep up with my professional contacts and help them with introductions. Because you are one of many people I recommend, I wanted to ask you to gain access to my network on LinkedIn.
>
> Basic account is free, and it will take less when compared to a second to sign up and join my network.
I have received more than 3-5 invitations similar to this, phrased almost exactly the same manner. The senders have acted surprise...
Like me, have you ever received email invitations like these?
> I'm using LinkedIn to maintain with my professional connections and help them with introductions. Because you're one of many people I suggest, I wanted to invite you to get into my system on LinkedIn.
>
> Basic membership is free, and it will take less than a second to register and join my network.
I've received above 3-5 announcements like this, worded almost exactly the same manner. The senders have acted surprised and upset that I didn't leap to reap the benefits of this invitation.
Let us consider the problems within this invitation from a marketing standpoint.
* The majority of the invitations I received were from individuals whose names I didn't understand. Why would I desire to be part of their community? The request doesn't say how I would reap the benefits of their network and who they are, who they've access to.
* What's Linked In, how can it work and what are the benefits of using it? No one has yet explained this clearly within their invitation. You cannot expect that some one receiving this invitation knows what you're asking them to join or how it'd be good for them. For different interpretations, we recommend people check-out: benefits of asea. It would be useful to have a paragraph or two describing how it works and mentioning a certain effect anyone behind the request loved from membership. It may be that people believe that since 'basic membership is free,' the typical beneficiary with this request will go-ahead and join. Dig up further about twitter.com/chrisbrummerdr by going to our salient article. But even though it does not cost money, time would be taken by joining. Dig up further on an affiliated wiki by going to guide to professor chris brummer. You still require to 'sell' people o-n having a free activity, specially with respect to an activity or business that could be new to them.
* No body got some time to head off possible misunderstandings or objections to this membership. As I'm anxious that joining would open me up to a lot of e-mail and phone calls in which I'd have no interest and that would waste my time, a non-member of Linked-in. Again, you can not suppose that anything free is thereby enticing; you should imagine why some one might have doubts or dismiss the concept and address those questions.
* Using a processed request that is almost the exact same as everyone else's does not produce a good feeling. You had desire to give your individual stamp to it, even though the text given by Linked-in were powerful, which it's not.
Besides being irritated that they're apparently encouraging individuals to send announcements that make little sense, I've nothing against Linked In. Perhaps it is a helpful organization. My position is that its members need to use good sense and basic marketing principles to encourage busy, skeptical people to give it the opportunity..