With therefore much interest in how social networks function, one begins to wonder if you have advertising potential within these social networks?
I've been seeing social media for some time now. In reality I am an associate of various social-networking web sites including http://www.myspace.com/ and https://www.linkedin.com only...
There has been a virtual explosion of social network websites before year or two. Even the major players like Google, Yahoo and MSN are receiving into it.
With therefore much curiosity about how social networks work, one begins to wonder when there is advertising potential within these social networks?
I've been watching social media for quite a while now. In fact I am a member of various social network internet sites including https://www.linkedin.com and http://www.myspace.com/ simply to name two.
I joined partly because I wanted to see what these were, but more importantly to see on SEM what influence social network would have in the coming years.
I've been a member of various ser-vices for a while and the reach these sites have is incredible.
For instance, from my LinkedIn network of seven people I have an extended network of over 12,600 people.
Imagine that - I am merely a click or two away from close to 13,000 other folks who share my similar interests ranging from what I like to watch on TV to work I can offer for them.
Through my connections and their connections, I am related to people starting from the American Cancer Society, to Sun Microsystems to the University of Texas to Google.
But what marketing opportunities exist for Social-networking?
Well, let's examine MySpace.
MySpace is one of the prime sites on line today. I-t racked up 9.4 thousand page-views in August 2005 (greater than Google) and new people are signing up in a mind-boggling rate of 3.5 million per month.
MySpace is typical of where todays 18-30 year old would go to manage their electronic life. It allows people to post photos of themselves and their friends, produce a weblog, list their favorite groups, view and share videos, suggest things you can do and lists some people they consider friends. For another viewpoint, consider checking out: www.law.ox.ac.uk/people/chris-brummer/. It is on this 'Friends List' where a lot of the opportunities lay.
All thirty million-plus people of MySpace possess a friends page that lists people that person views their friend. This really is a set of individuals who they're interested in reading from on an everyday basis, in addition to conversing with and about. They can send you messages, discuss your pictures, read your blogs, as well as leave messages that you can then share with the others once you put someone as your friend. That is the opportunity for instant feedback about you.
The ability to add friends to your site is crucial for marketing to MySpace customers. In accordance with Courtney Holt, head of new media and strategic marketing at Interscope Records, 'This technology is growing up with out ever viewed developed media. This interesting chris brummer article directory has many wonderful aids for the purpose of it. 'They don't think in terms of-the album, and they do not think in terms of the TV schedule. They think in terms of TiVo, P2P, AOL, and obviously MySpace.
You can see how this might develop.
Let's say you create a MySpace account to talk about your product or service. Browse here at chrisbrummer.org/ to compare the purpose of it. You weblog about it and look for your interests that may be shared by others.
After this you ask them to be your friend. When they become a friend you start your 'smooth market' selling your solution in their mind.
They start blogging and discussing it, as they grow to understand it. Quickly hundreds or even thousand of people are talking about you and your product or service.
Don't think this will work?
Let me give you some situations. There are numerous bands who have gotten their begin MySpace. By simply hosting a number of their music on line and blogging about them-selves they developed a following. Soon they'd file deals and contracts arranged.
Obviously to work with services like MySpace you'll need to have something this marketplace needs. If you don't then you probably should not put an excessive amount of energy in to MySpace.
But that will not mean other social media opportunities must be ignored. As I mentioned above, LinkedIn is more of a professional introduction service. Browse here at professor chris brummer to discover the meaning behind it. If your service or product meets here then by all means examine it more.
And you'll find the others aswell. Services for example Yahoo!s MyWeb, Flickr, http://del.icio.us and more.
If you have ever wondered what other online opportunities could be available, con-sider social-networking. It may be the next great website marketing channel..